Nasha Mukt Bharat Abhiyaan (NMBA) was launched on 15thĀ August 2020 by the Department of Social Justice & Empowerment in 272 identified most vulnerable districts and now it has been extended to all districts of the country with effect from 15thĀ August 2023. Nasha Mukt Bharat Abhiyaan intends to reach out to the masses and spread awareness about substance use.
Till now, through the various activities undertaken on-ground, 26+ crore people including 9.5+ crore youth, 6.47+ crore women and 28,000+ Nasha Mukti Mitr (formerly known as Master Volunteers) have been sensitized on substance use through more than 8.3 lakh activities conducted at various levels including in educational institutions, across the country.
In a significant step towards strengthening the monitoring and implementation framework of the National Action Plan for Drug Demand Reduction (NAPDDR), Shri Gulab Chand Kataria, Honāble Governor of Punjab and Administrator of Chandigarh & Dr Virendra Kumar, Honāble Union Minister for Social Justice and Empowerment launched the upgraded Nasha Mukt Bharat Abhiyaan (NMBA) 2.0 App at the inaugural session of Chintan Shivir in Chandigarh on 24th April, 2026. The enhanced application is designed as a centralised digital tool for States / Districts and other stakeholders to facilitate real-time reporting, monitoring, and coordination among implementing agencies at the National, State, District, and institutional levels. The upgraded version builds upon existing capabilities while introducing new features aimed at enhancing transparency, accountability, and data-driven governance.
The NMBA App, currently accessible to authorised users, supports States, Districts, spiritual organisations and other stakeholders in uploading and tracking activities under the Nasha Mukt Bharat Abhiyaan through a consolidated dashboard with near real-time visibility. It also serves as a resource platform by providing Information, Education and Communication (IEC) materials along with basic communication support for Nasha Mukti Mitras to facilitate awareness efforts. The app includes a simple system for onboarding and managing master volunteers (Nasha Mukti Mitr), and enables institutions to organise pledge-taking activities as part of their outreach. In addition, it offers access to key helpline numbers i.e. deaddiction helpline and MANAS helpline, including de-addiction and mental health support services, along with basic technical assistance contacts.
New Features in NMBA 2.0 App
In addition to the existing features, the strengthening mechanism for NMBA 2.0 app includes:
The launch of NMBA 2.0 App underscores the Governmentās commitment to strengthening institutional mechanisms and leveraging digital platforms for effective implementation of drug demand reduction efforts.
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